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  • New Research: Many Advertisements Don’t Adhere to Safe Sleep Guidelines

    Posted on January 12, 2017

    If you follow KID on social media, you may have seen us discussing recent research on the role advertisements might play in safe sleep messaging. A recent study at the University of Alabama examined thousands of magazine ads for children’s products,… Read More

  • KID Honors Infant Mortality Month with Safe Sleep Tips

    Posted on September 29, 2016

    September is Infant Mortality Month. According to the CDC, infant mortality rates hit a record low in 2014, when there were only 6 infant deaths per 1,000 babies born. However, there are still racial and geographic differences in who is… Read More

  • 2016 Election: What’s at Stake for Children’s Product Safety?

    Posted on September 22, 2016

    These days, it often feels like we just can’t escape discussion of the upcoming election. Even when we feel weary of the political chatter, we can’t lose sight of how this election will impact children’s future health and wellness. From a… Read More

  • New Research on Child Safety This Summer

    Posted on August 22, 2016

    In addition to the extensive research KID has done on furniture safety, two important new studies related to child safety have released findings to the public. Let’s take a look: Safe Sleep Environments As a parent or caretaker, it is… Read More

  • Make a Deal to Be Safe this Spring Season

    Posted on April 19, 2016

    Spring and yard sales just go together. However, we here at KID want to remind you not to bargain with product safety and keep an eye out for dangerous, recalled products. Use our handy Yard Sale Safety Checklist as you… Read More

  • #FamilyVoicesFriday: Tyler’s Story

    Posted on February 12, 2016

    On December 12, 1997, 10 month-old Tyler Jonathan lost his life to a faulty drop-side crib. On the morning of December 12th, Tyler’s mother found him with his neck caught between the side rail and headboard of his drop-side crib. Tyler’s mother… Read More

  • KID, Dr. Oz urge parents and caregivers to #saynotobumpers

    Posted on January 21, 2016

    Just finished watching myself on the Dr. Oz show – never an experience I expected to have – but I was thrilled to have the opportunity to share information on the dangers of crib bumper pads. New research  about the… Read More

  • Xfinity Agrees to Remove Ad Depicting Unsafe Sleep from Broadcast

    Posted on December 9, 2015

      After a petition and a direct appeal from KID, Xfinity has agreed to remove an ad depicting unsafe sleep from broadcast. In a letter to KID, Xfinity stated, “We wish to express our appreciation to your organization for… Read More

  • Understanding KID’s position on safe sleep

    Posted on October 26, 2015

    Last week, KID shared the following statement online via our Facebook and Twitter sites: “2 out of 3 babies who died while sleeping were sharing an adult bed, couch, or chair. Put baby alone in the crib” The response to the… Read More

  • KID and product safety by the numbers:

    Posted on September 15, 2015

    1998: The year KID started after our founder’s son Danny was killed when his portable crib collapsed around his neck in his daycare facility. 19: The number of children we know have died in cribs with the same design as… Read More

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